About us
Why VŶS
The name says it all. Everyone has a VŶS (vice) - Some are habits, some are rituals, and some are well earned breaks.
We believe in giving people the best way to enjoy theirs - through quality, intention, and smarter delivery.
What Drives Us
We get it - pouch options in the U.S. can feel limited. Dry, bland, more of the same. We set out to do things differently. Moist, flavorful pouches made with intention, backed by real R&D, and built with quality from the ground up - designed for people who actually use them.
Why it Matters (to you)
You work hard for your money, and the products you buy should work hard for you. That’s why we use top-tier machines, premium ingredients, and rigorous testing - so you feel the difference. No shortcuts, no compromises - just a better experience, built around you.
What We're Building
Pouches are just getting started — and we’re here to lead the future of this space. From unique flavors to new active ingredients, we’re building smarter, more convenient ways for you to enjoy. It’s why, at every step of every process, we test, refine, and choose quality over shortcuts.
